Linking goods or services to a specific geographical location is today a highly effective means of attracting and keeping a customer base, thanks to the positive associations this calls forth in the minds of consumers as a result of the specific, objective natural and/or human attributes and the subjective connotations attaching to the place of production. As a consequence, designations and other indicators of geographical origin are growing both in number and in importance in the marketplace.
Similarly, quality marks have proved to be another powerful tool for gaining customer loyalty by indicating to consumers that all goods/services bearing the mark are produced according to established rules and regulations and thus have certain objective features that meet agreed-upon quality standards. This reassures consumers that the goods and services bearing the mark will live up to expectations.
ELZABURU's team in this practice area can furnish general strategic advice regarding the use, registration, and defense of the different types of geographical signs – geographical indications and designations of origin – and quality marks – collective and certification marks – available under the law. We are also equipped to coordinate registration and defensive activities nationally, in the European Union, and worldwide.
- Furnishing advice on registration procedures for designations of origin and geographical indications.
- Furnishing legal advice to Regulatory Boards to thwart infringement of their exclusive rights.
Nuevo manual universitario sobre propiedad industrial e intelectual = New university manual about IP
ELZABURU is pleased to present the new publication " Derecho de la propiedad intelectual: derecho de autor y propiedad industrial", published by Tirant lo Blanch, with contributions by associate partners Juan José Caselles and Miguel Ángel Medina
Capítulo IX: Denominación de origen e indicaciones geográficas de productos
ELZABURU Associate Partner, Miguel A. Medina, presents a thorough analysis of geographical indications in Spain and the EU.
Published by Tirant
Ocultar sección - EvaluaciónEvaluación
No es posible protección de denominaciones de origen a nivel nacional cuando hay régimen comunitario
Commentary on the Port Charlotte case C-56/16 P about the protection of European Union designations of origin.
Geographical indications, certification marks and collective marks : Spanish chapter
This guide provides a basic profile of Spain's trademark law and practice regarding certification markas and collective marks and geographical indications
Evocation. Criteria for the assessment of what may constitute an evocation of a geographical indication. Judgment of the Court of Justice of 21 January 2016, Verlados (C-75/15)
Commentary of case C-75/15 about evocation of a geographical indication.
Published by Elzaburu
Available at: http://www.elzaburu.es/es/area-de-documentacion/anuario-elzaburu