Image Rights – Personal Branding

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Personality Rights & Corporate Reputation

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Public figures (athletes, artists and performers, professionals) and companies are exposed to many different threats to their reputation and image, especially in the current environment of social networks and the Internet. Even brands can fall victim to threats of this kind. This situation calls for comprehensive advice, the proper instruments for image development/improvement, and the requisite licensing approach to ensure proper exploitation.


  • Personality right licensing agreements.
  • Help in exercising the right of correction in both conventional and digital media.
  • Defense of dignity, reputation, and privacy.
  • Monitoring the reputations of corporations, public figures, and brands on the web.


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Last Updated ( Wednesday, 02 March 2016 10:35 )  

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